Consumer response to marketing of bank credit card service: a study of certain Segments (Record no. 330397)

MARC details
000 -LEADER
fixed length control field 00539nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140323b1989 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 332.76
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sarma, E. J.
9 (RLIN) 42779
245 ## - TITLE STATEMENT
Title Consumer response to marketing of bank credit card service: a study of certain Segments
Statement of responsibility, etc. Sarma, E. J.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Bombay
Name of publisher, distributor, etc. University of Bombay
Date of publication, distribution, etc. 1989
300 ## - PHYSICAL DESCRIPTION
Extent 279 p.
500 ## - GENERAL NOTE
General note Thesis [Ph.D] University of Bombay, 1989
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer services
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Bank credit cards
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Ahmedabad Ahmedabad   04/05/2009   332.76 S2C6 132950 04/09/2009 04/09/2009 Book

Powered by Koha