Getting to plan B: breaking through to a better business model (Record no. 367775)
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000 -LEADER | |
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fixed length control field | 01991 a2200217 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140323b2009 xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781422135273 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.401 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Mullins, John |
9 (RLIN) | 61821 |
245 ## - TITLE STATEMENT | |
Title | Getting to plan B: breaking through to a better business model |
Statement of responsibility, etc. | Mullins, John |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Boston |
Name of publisher, distributor, etc. | Harvard Business Press |
Date of publication, distribution, etc. | 2009 |
-- | 106864 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvii, 249 p. |
365 ## - TRADE PRICE | |
Price amount | INR 695.00 |
520 ## - SUMMARY, ETC. | |
Summary, etc. | You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it. As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A stand a greater chance of failing-and that many successful businesses barely resemble their founders' original idea. The authors provide a rigorous process for stress testing your Plan A and determining how to alter it so your business makes money, solves customers' needs, and endures. You'll discover strategies for: -Identifying the leap-of-faith assumptions hidden in your plan -Testing those assumptions and unearthing why the plan might not work -Reconfiguring the five components of your business model-revenue model, gross margin model, operating model, working capital model, and investment model-to create a sounder Plan B. Filled with success stories and cautionary tales, this book offers real cases illustrating the authors' unique process. Whether your idea is for a start-up or a new business unit within your organization, Getting to Plan B contains the road map you need to reach success. (Source: http://harvardbusiness.org) |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Business planning |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | New business enterprise |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Entrepreneurship |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Komisar, Randy |
9 (RLIN) | 49562 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
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Dewey Decimal Classification | Ahmedabad | Ahmedabad | 18/04/2010 | 6 | 3 | 658.401 M8G3 | 168956 | 21/08/2017 | 16/08/2017 | 19/04/2010 | Book |