Marketing principles and techniques (Record no. 423596)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00536 a2200181 4500 |
| 000 - LEADER | |
| fixed length control field | BK |
| 001 - CONTROL NUMBER | |
| control field | 018810 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20201201220410.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | |
| 001 - CONTROL NUMBER | |
| control field | 18792 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | THA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Thakur, Devendra |
| 9 (RLIN) | 1215031 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing principles and techniques |
| Remainder of title | with special reference to examples of marketing in India |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Deep & Deep Pub |
| Date of publication, distribution, etc. | 1991 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 298p. |
| Dimensions | 22cm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 964 ## - | |
| -- | |
| -- | |
| -- | |
| -- | |
| -- | |
| -- | I B D Co |
| -- | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Lucknow | Lucknow | 10/04/2020 | IIML-18554 | 10/04/2020 | 10/04/2020 | Book |