Marketing Management (Record no. 450348)
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000 -LEADER | |
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fixed length control field | 00653 a2200241 4500 |
000 - LEADER | |
fixed length control field | BKBK |
001 - CONTROL NUMBER | |
control field | 066128 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20201202001532.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | |
001 - CONTROL NUMBER | |
control field | 66128 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789332557185 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | IIM, Lucknow |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | KOT |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip |
9 (RLIN) | 150192 |
245 ## - TITLE STATEMENT | |
Title | Marketing Management |
Remainder of title | |
Statement of responsibility, etc. | Philip Kotler and Kevin Lane Keller |
250 ## - EDITION STATEMENT | |
Edition statement | 15th ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Pearson |
Date of publication, distribution, etc. | 2016 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 756+ p |
Other physical details | |
Dimensions | 26 cm |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing-Management |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Keller, Kevin Lane |
9 (RLIN) | 1279552 |
964 ## - | |
-- | 8 |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme | Full call number | Source of acquisition | Cost, normal purchase price | Total Renewals | Date last checked out | Cost, replacement price | Collection code | Shelving location |
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Amritsar | Amritsar | 29/09/2018 | IIMASR-01341 | 21/12/2021 | 21/12/2021 | Book | 658.8 | National Book Distributors | 899.00 | |||||||||||
Bangalore | Bangalore | 22/12/2021 | 80568 | 22/12/2021 | 22/12/2021 | Book | 658.802 KOT | |||||||||||||
Bangalore | Bangalore | 22/12/2021 | C35439 | 22/12/2021 | 22/12/2021 | Book | 658.802 KOT | |||||||||||||
Jammu | Jammu | 26/06/2019 | IIMLJ-814 | 22/12/2021 | 22/12/2021 | Book | 658.8 KOT | M/S Vedi Books Pvt. Ltd. New Delhi | 959.00 | |||||||||||
Jammu | Jammu | 26/06/2019 | IIMLJ-815 | 22/12/2021 | 22/12/2021 | Book | 658.8 KOT | M/S Vedi Books Pvt. Ltd. New Delhi | 959.00 | |||||||||||
Jammu | Jammu | 26/06/2019 | IIMLJ-816 | 22/12/2021 | 22/12/2021 | Book | 658.8 KOT | M/S Vedi Books Pvt. Ltd. New Delhi | 959.00 | |||||||||||
Jammu | Jammu | 26/06/2019 | IIMLJ-817 | 22/12/2021 | 22/12/2021 | Book | 658.8 KOT | M/S Vedi Books Pvt. Ltd. New Delhi | 959.00 | |||||||||||
Jammu | Jammu | 26/06/2019 | IIMLJ-818 | 22/12/2021 | 22/12/2021 | Book | 658.8 KOT | M/S Vedi Books Pvt. Ltd. New Delhi | 959.00 | |||||||||||
Jammu | Jammu | 13/05/2021 | IIMLJ-4235 | 22/12/2021 | 22/12/2021 | Book | 658.8 KOT | M/S Vedi Books Pvt. Ltd. New Delhi | 1049.00 | |||||||||||
Jammu | Jammu | 13/05/2021 | IIMLJ-4237 | 22/12/2021 | 22/12/2021 | Book | 658.8 KOT | M/S Vedi Books Pvt. Ltd. New Delhi | 1049.00 | |||||||||||
Kozhikode | Kozhikode | 14/11/2019 | IIMKO-36594 | 14/11/2019 | 14/11/2019 | Book | Universal Decimal Classification | 658.8 KOT/M.15 | ||||||||||||
Kozhikode | Kozhikode | 14/11/2019 | IIMKO-36595 | 14/11/2019 | 14/11/2019 | Book | Universal Decimal Classification | 658.8 KOT;1/M.15 | ||||||||||||
Kozhikode | Kozhikode | 14/11/2019 | IIMKO-36596 | 14/11/2019 | 14/11/2019 | Book | Universal Decimal Classification | 658.8 KOT;2/M.15 | ||||||||||||
Kozhikode | Kozhikode | 14/11/2019 | IIMKO-36597 | 14/11/2019 | 14/11/2019 | Book | Universal Decimal Classification | 658.8 KOT;3/M.15 | ||||||||||||
Kozhikode | Kozhikode | 14/11/2019 | IIMKO-36598 | 14/11/2019 | 14/11/2019 | Book | Universal Decimal Classification | 658.8 KOT;4/M.15 | ||||||||||||
Kozhikode | Kozhikode | 18/02/2020 | IIMKO-36823 | 18/02/2020 | 18/02/2020 | Book | Universal Decimal Classification | 658.8 KOT;5/M.15 | ||||||||||||
Kozhikode | Kozhikode | 18/02/2020 | IIMKO-36825 | 18/02/2020 | 18/02/2020 | Book | Universal Decimal Classification | 658.8 KOT;6/M.15 | ||||||||||||
Kozhikode | Kozhikode | 18/02/2020 | IIMKO-36827 | 18/02/2020 | 18/02/2020 | Book | Universal Decimal Classification | 658.8 KOT;7/M.15 | ||||||||||||
Kozhikode | Kozhikode | 18/02/2020 | IIMKO-36829 | 18/02/2020 | 18/02/2020 | Book | Universal Decimal Classification | 658.8 KOT;8/M.15 | ||||||||||||
Kozhikode | Kozhikode | 18/03/2020 | IIMKO-36884 | 18/03/2020 | 18/03/2020 | Book | Universal Decimal Classification | 658.8 KOT;9/M.15 | ||||||||||||
Lucknow | Lucknow | 10/04/2020 | IIML-45859 | 10/04/2020 | 10/04/2020 | Book | ||||||||||||||
Nagpur | Nagpur | 14/10/2021 | IIMN-002735 | 14/10/2021 | 14/10/2021 | Book | Dewey Decimal Classification | 658.8 K6M2-4 | 2 | 0.00 | 0.00 | Non-fiction | General Stacks | |||||||
Visakhapatnam | Visakhapatnam | 22/08/2018 | 11 | IIMV-000485 | 21/09/2020 | 22/08/2018 | Book | 658.8 KOT | 719.25 | 7 | 21/09/2020 | 959.00 | ||||||||
Visakhapatnam | Visakhapatnam | 07/02/2019 | 7 | IIMV-001067 | 21/09/2020 | 07/02/2019 | Book | Dewey Decimal Classification | 658.8 KOT | 9 | 749.25 | 21/09/2020 | 999.00 | Non-fiction | General Stacks |