Market busters : (Record no. 936505)
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000 -LEADER | |
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fixed length control field | 01690nam a2200265 a 4500 |
001 - CONTROL NUMBER | |
control field | vtls000089811 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | IIMC |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20221117153457.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140626 2005 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1591391237 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
-- | 201406261928 |
-- | VLOAD |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.4012 |
Item number | MAC |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | McGrath, Rita Gunther |
9 (RLIN) | 2758144 |
245 1# - TITLE STATEMENT | |
Title | Market busters : |
Remainder of title | 40 strategic moves that drive exceptional business growth / |
Statement of responsibility, etc. | Rita Gunther McGrath and Ian C MacMillan |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Boston : |
Name of publisher, distributor, etc. | Harvard Business School Press, |
Date of publication, distribution, etc. | 2005 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | viii, 264p, 24cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | If all firms face similar obstacles to profitable growth, how do some companies successfully burst through these barriers, leaving their competitors in the dust?The authors argue that an answer to this question lies in Market Busters. Best of all, the authors say, opportunities for identifying and executing such moves can be unearthed throughout a companys existing business platform if managers know where and how to look for them. The authors practical tools and checklists to help leaders determine the best marketbusting move to use in a given situation. Vivid company examples illustrate the moves in practice, and clear guidelines aid managers in implementing their chosen moves effectively |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Customer relations |
General subdivision | Management |
-- | Handbooks, manuals, etc. |
9 (RLIN) | 1585955 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Strategic planning |
General subdivision | Handbooks, manuals, etc |
9 (RLIN) | 2758145 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | MacMillan, Ian C |
9 (RLIN) | 2758146 |
901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) | |
a | 120511~~~C |
903 ## - LOCAL DATA ELEMENT C, LDC (RLIN) | |
a | 120511~~~C |
904 ## - LOCAL DATA ELEMENT D, LDD (RLIN) | |
a | <Strategic planning--Handbooks, manuals, etc><Customer relations--Management--Handbooks, manuals, etc.> |
949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
-- | VIRTUAITEM |
-- | 10000 |
-- | 10000 |
-- | 1 |
6 | 120511 |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Calcutta | Calcutta | 17/11/2022 | 658.4012 MAC | IIMC-120511 | 17/11/2022 | 17/11/2022 | Book |