Modern institutional advertising : (Record no. 955497)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01010nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000109363 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | IIMC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221117215019.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150630 1967 000 0 eng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | vtls000500044 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201507131722 |
| Level of effort used to assign nonsubject heading access points | kpjana |
| Level of effort used to assign subject headings | 201507131721 |
| Level of effort used to assign classification | kpjana |
| Level of effort used to assign subject headings | 201506301558 |
| Level of effort used to assign classification | staff |
| Level of effort used to assign subject headings | 201408021557 |
| Level of effort used to assign classification | staff |
| -- | 201408011849 |
| -- | staff |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | FLA |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Flanagan, George A. |
| 9 (RLIN) | 1659956 |
| 245 10 - TITLE STATEMENT | |
| Title | Modern institutional advertising : |
| Remainder of title | including corporate, corporate image association, service and all other major forms of non-product advertising / |
| Statement of responsibility, etc. | George A. Flanagan |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill Book, |
| Date of publication, distribution, etc. | c1967 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 299p. : |
| Other physical details | illus. ; |
| Dimensions | 23cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Industrial publicity |
| 9 (RLIN) | 2813932 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Corporate image |
| 9 (RLIN) | 2813933 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Institutional advertising |
| 9 (RLIN) | 2813934 |
| 901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) | |
| a | A3633~S~~C |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| -- | VIRTUAITEM |
| -- | 30000 |
| -- | 30000 |
| -- | 1 |
| 6 | 142563 |
| 9 | S |
| e | 142563 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Calcutta | Calcutta | 17/11/2022 | S | 659.1 FLA | IIMC-142563 | 17/11/2022 | 17/11/2022 | Book |