Cases on digital entrepreneurship (Record no. 990324)

MARC details
000 -LEADER
fixed length control field 02769nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241025163546.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781035329205
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.04
Item number CAS
245 #0 - TITLE STATEMENT
Title Cases on digital entrepreneurship
Remainder of title : how digital technologies are transforming the entrepreneurial process in existing businesses and start-ups
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Edward Elgar Publishing
Date of publication, distribution, etc. 2023
Place of publication, distribution, etc. Cheltenham
300 ## - PHYSICAL DESCRIPTION
Extent 259p.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Elgar cases in entrepreneurship
9 (RLIN) 17240
500 ## - GENERAL NOTE
General note 1. What do my customers really want? Pivoting digital technology and business models in emergency response management 2. The dark side of a student online startup E-Bro APS: opportunities and challenges for digital social entrepreneurs 3. The role of digital technologies in the development of the Shape Stretch body stretching bar: a case study in product innovation and management resources 4. Agroads case: technological solutions for the agricultural sector 5. Leveraging collaboration between academic research and SMEs to support digital transformation in the agri-food Italian industry: the case of Santomiele 6. Bringing the traditional farm into the digital era: entrepreneurship with digitalization and diversification 7. Escaping the "tortoise shell paradox": digitalization and servitization in the green building construction industry - the case of Marlegno 8. case of Dodo Pizza: how a Russian pizza making startup transformed itself into a thriving digital company 9. entrepreneurship for influencer marketing: the case of Buzzoole 10. Digital entrepreneurship for influencer marketing: The case of buzzoole 11. How to stay agile while growing: (re-)designing the IT landscape of a digital gazelle in the online marketing industry 12. Lenali, the first audio social media: the Malian app empowering small-business owners
520 ## - SUMMARY, ETC.
Summary, etc. This book helps answer these questions through real-world case studies and lessons learnt from the perspectives of real entrepreneurs in various industries, countries and types of business. Each case has abundant materials to support learning and reflection, including: - discussion questions and assignments to stretch students - decision-making simulations - rich and detailed teaching notes to help enliven your teaching. Highlighting how entrepreneurship is changing in the digital age, this book will be an excellent resource for teachers and students of entrepreneurship, innovation management, new venture creation, marketing and strategy.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Entrepreneurship - Case studies
9 (RLIN) 5658
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New business enterprises - Technological innovations
9 (RLIN) 17242
720 ## - ADDED ENTRY--UNCONTROLLED NAME
Name Iandoli, Luca
Relator term EDI
720 ## - ADDED ENTRY--UNCONTROLLED NAME
Name Gibaldi, Carmine
Relator term EDI
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
947 ## - LOCAL PROCESSING INFORMATION (OCLC)
a 21.95
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Non-fiction Jammu Jammu General Stacks 22/04/2024 Segment Book 1488.82   338.04 CAS IIMJ-8679 22/04/2024 2401.33 22/04/2024 Book

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