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Social marketing: strategies for chaining public behaviour / Philip Kotler and Eduardo L. Roberto
Material type:
TextPublication details: New Yor : Free press, 1989Description: xiii,401 pISBN: - 0029184614
- 658.8 S6K6
| Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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Book
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Indore | 658.8 S6K6 (Browse shelf(Opens below)) | Available | IIMI-3587 |
Total holds: 0
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| 658.8 S5M2 Making marketing happen: how great companies make strategies planning work / | 658.8 S6A2 Advances in services innovations / | 658.8 S6J4 Social marketing / | 658.8 S6K6 Social marketing: | 658.8 S7K6 Strategic marketing for educational institutions / | 658.8 S7W4 Strategic marketing management / | 658.8 S8A2 Accountable marketing: |
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