Effective advertising: understanding when, how, and why advertising works / Gerard J. Tellis

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Material type: Text

TextPublication details: New Delhi : Response Books, 2004Description: 201 pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Indore	659.1 T3E2 (Browse shelf(Opens below))	Available		IIMI-15076

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