Exploring marketing research Zikmund, William G.

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TextPublication details: Chicago Dryden Press 1986 Edition: 2nd edDescription: 484 pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Ahmedabad	658.83 Z4E9(Supp.) (Browse shelf(Opens below))	Available		113047

Total holds: 0

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Previous	658.83 Z3D3-2 Delivering quality service: balancing customer perceptions and expectations	658.83 Z3E2 East-west trade: a practical guide to selling in Eastern Europe	658.83 Z4E8 Essentials of marketing research	658.83 Z4E9(Supp.) Exploring marketing research	658.83015118 F2M2 Marketing metrics: 50+ metrics every executive should master	658.83018 G7A7 Applied multinational scaling: a comparison of approaches and algorithms	658.83018 G7R3/94-1 Research for marketing decisions	Next

Supp. Instructor's manual, test bank, and transparency masters

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