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New perspectives in marketing

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Material type: Text

TextPublication details: New Delhi 1972 National Council of Applied Economic Research Description: xii, 204 pSubject(s):

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Ahmedabad	658.8 N2N3 (Browse shelf(Opens below))	Available		58047

Total holds: 0

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available			Next
Previous	658.8 N2M2 Marketing and distribution in UK, USA and West Germany	658.8 N2M2-1 Management, marketing, and public policy: three keynote talks	658.8 N2M2-2 Management, marketing, and public policy: three keynote talks	658.8 N2N3 New perspectives in marketing	658.8 N2P4 A philosophy of marketing for management: four keynote talks on marketing	658.8 N2S8 The strategy and tactics of pricing: a guide to profitable decision making	658.8 N2S8/2002 The strategy and tactics of pricing: a guide to profitable decision making	Next

This book consists of series of lectures and papers presented in the course of a Marketing Training Programme during July 1971 to Feb. 1972

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