Segmentation and positioning for strategic marketing decisions Myers, James H

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Material type: Text

TextPublication details: Chicago American Marketing Association 1996Description: 358 pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Ahmedabad	658.8 M9S3 (Browse shelf(Opens below))	Available		138057

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Previous	658.8 M6Q8 Quantitative analysis in marketing management	658.8 M6W4 Winning in high-tech markets: the role of general management	658.8 M9M21 Managerial applications of multivariate analysis in marketing	658.8 M9S3 Segmentation and positioning for strategic marketing decisions	658.8 N2M2 Marketing successfully: a professional perspective	658.8 N3 Networks in marketing	658.8 N3 New age marketing: emerging realities	Next

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