Brand medicine: the role of branding in the pharmaceutical industry
Material type: TextPublication details: New York Palgrave Publishers 2001Description: xxvii, 308 pISBN:- 9780333930984
- 338.476151
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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Book | Ahmedabad | 338.476151 B7 (Browse shelf(Opens below)) | Available | 149432 |
Total holds: 0
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338.47615 I6/2004 The Indian pharmaceutical industry, 2004 | 338.47615 I6/99 The Indian pharmaceutical industry, 1999 | 338.476151 B6D7 Drugs to market: creating value and advantage in the pharmaceutical industry | 338.476151 B7 Brand medicine: the role of branding in the pharmaceutical industry | 338.476151 D7 Drugs and pharmaceuticals industry in India | 338.476151 F3I6 Indian pharma industry: issues and options | 338.476151 F3P4 The pharmaceutical industry in India and Hungary: policies, institutions, and technological development |
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