Apple way: 12 management lessons from the World's most innovative company Cruikshank, Jeffrey L.

By:

Cruikshank, Jeffrey L

Material type: Text

TextPublication details: New Delhi McGraw-Hill Education 2006Description: xviii, 206 pISBN:

007063470X

Subject(s):

DDC classification:

338.761004

Summary: The Apple Way divulges the secrets and management principles that keep Apple far ahead of the curve. Find out how to implement these and other winning strategies in your organization to trigger a technological and stylistic revolution of your own:1.Make the customer and the product king 2.Balance manufacturing with delivery logistics 3.Motivate and inspire people outside the company to do your marketing and public relations 4.Invent new distribution channels 5. Decide on your company image and stick to your guns 6.Leapfrog the competition 7. Learn from both successes and missteps

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode	Item holds
Book	Ahmedabad	338.761004 C7A7 (Browse shelf(Opens below))	Available	PM(15.10.2016)		163895

Total holds: 0

The Apple Way divulges the secrets and management principles that keep Apple far ahead of the curve. Find out how to implement these and other winning strategies in your organization to trigger a technological and stylistic revolution of your own:1.Make the customer and the product king 2.Balance manufacturing with delivery logistics 3.Motivate and inspire people outside the company to do your marketing and public relations 4.Invent new distribution channels 5. Decide on your company image and stick to your guns 6.Leapfrog the competition 7. Learn from both successes and missteps

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