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The 4 RS of Asian shopping center management Neo, Lynda Wee Keng

By: Contributor(s): Material type: TextTextPublication details: Singapore Marshall Cavendish Academic 2005 Description: xvii, 228 pISBN:
  • 9812103910
  • 9789812103918
Subject(s): DDC classification:
  • 658.87
Summary: The 4 Rs of Asian shopping center management is a complete guide to the understanding of all types of shopping centers - enclosed regional malls, strip centers, and power centers. In a format that is easy to read and understand, the authors have drawn upon many years of academic and professional experience to give both students and seasoned shopping center veterans valuable insight into the basics and key features of managing a shopping center, and to provide them with an understanding of the full range of process involved to help them with their own retail project.
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The 4 Rs of Asian shopping center management is a complete guide to the understanding of all types of shopping centers - enclosed regional malls, strip centers, and power centers. In a format that is easy to read and understand, the authors have drawn upon many years of academic and professional experience to give both students and seasoned shopping center veterans valuable insight into the basics and key features of managing a shopping center, and to provide them with an understanding of the full range of process involved to help them with their own retail project.

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