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Air transportation: a management perspective Wensveen, John G.

By: Material type: TextTextPublication details: Hampshire Ashgate Publishing Ltd. 2007 Description: xix, 568 pISBN:
  • 9780754671718
Subject(s): DDC classification:
  • 387.7068
Summary: In addition to explaining the fundamentals, this book now takes the reader to the leading edge of the discipline, using past and present trends to forecast future challenges the industry may face and encouraging the reader to really think about the decisions a manager implements. The Sixth Edition contains updated material on airline passenger marketing, labor relations, financing and heightened security precautions. Air Transportation is suitable for almost all aviation programs that feature business and management. Its accessible structure and style make it highly suitable for modular courses and distance learning programmes, or for self-directed study and continuing personal professional development.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Ahmedabad 387.7068 W3A4/2007 (Browse shelf(Opens below)) Available 164623
Total holds: 0

In addition to explaining the fundamentals, this book now takes the reader to the leading edge of the discipline, using past and present trends to forecast future challenges the industry may face and encouraging the reader to really think about the decisions a manager implements. The Sixth Edition contains updated material on airline passenger marketing, labor relations, financing and heightened security precautions. Air Transportation is suitable for almost all aviation programs that feature business and management. Its accessible structure and style make it highly suitable for modular courses and distance learning programmes, or for self-directed study and continuing personal professional development.

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