Innovation management : strategies, concepts and tools for growth and profit / Shlomo Maital, D.V.R. Seshadri.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780761935278 (paper back)
- 0761935274 (paper back)
- HD45 .M296 2007
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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Indore | (Browse shelf(Opens below)) | Available | IIMI-BCD572 |
Includes bibliographical references and index.
The innovation imperative : why innovate? -- The innovation portfolio : what to innovate -- The innovation voices : how to innovate -- The innovative mind : who innovates -- Price- cost- value -- Hidden costs, hidden benefits -- Tradeoffs : optimizing and eliminating them -- Cost functions : 'survival of the fittest' -- People, knowledge and machines : in search of a free lunch -- Scale and scope : scaling markets of one -- Learning curves are made, not born -- Where is the money? markets, demand and customer intimacy -- Calculating risks : decision-making in an uncertain world -- Competing by collaborating.
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