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Innovation management : strategies, concepts and tools for growth and profit / Shlomo Maital, D.V.R. Seshadri.

By: Contributor(s): Material type: TextTextPublication details: New Delhi ; Thousand Oaks : Response Books, 2007.Description: 491 p. : ill. ; 24 cm. + 1 CD-ROM (4 3/4 in.)ISBN:
  • 9780761935278 (paper back)
  • 0761935274 (paper back)
Subject(s): LOC classification:
  • HD45 .M296 2007
Online resources:
Contents:
The innovation imperative : why innovate? -- The innovation portfolio : what to innovate -- The innovation voices : how to innovate -- The innovative mind : who innovates -- Price- cost- value -- Hidden costs, hidden benefits -- Tradeoffs : optimizing and eliminating them -- Cost functions : 'survival of the fittest' -- People, knowledge and machines : in search of a free lunch -- Scale and scope : scaling markets of one -- Learning curves are made, not born -- Where is the money? markets, demand and customer intimacy -- Calculating risks : decision-making in an uncertain world -- Competing by collaborating.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Indore (Browse shelf(Opens below)) Available IIMI-BCD572
Total holds: 0

Includes bibliographical references and index.

The innovation imperative : why innovate? -- The innovation portfolio : what to innovate -- The innovation voices : how to innovate -- The innovative mind : who innovates -- Price- cost- value -- Hidden costs, hidden benefits -- Tradeoffs : optimizing and eliminating them -- Cost functions : 'survival of the fittest' -- People, knowledge and machines : in search of a free lunch -- Scale and scope : scaling markets of one -- Learning curves are made, not born -- Where is the money? markets, demand and customer intimacy -- Calculating risks : decision-making in an uncertain world -- Competing by collaborating.

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