Guide to business planning / Graham Friend and Stefan Zehle.

By:

Friend, Graham

Contributor(s):

Zehle, Stefan

Material type: Text

TextPublication details: London : The economist in association with Profile Books, c2004.Description: 281 p. ill. 27 cmISBN:

1861974744

Uniform titles:

Economist.

Subject(s):

Business planning

DDC classification:

658.4012 22

LOC classification:

HD30.28 .F747 2004

Online resources:

Summary: This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Kozhikode	658.012.2 FRI (Browse shelf(Opens below))	Available		IIMKO-19583

Total holds: 0

At head of title: The Economist.

Includes bibliographical references and index.

This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, it shows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business.--From publisher description.

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