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Strategic management: the Indian context Srinivasan, R.

By: Material type: TextTextPublication details: New Delhi PHI Learning Private Limited 2012 Edition: 4th edDescription: xviii, 330 pISBN:
  • 9788120345560
Subject(s): DDC classification:
  • 658.4
Summary: This revised and updated text, now in its Fourth Edition, gives an in-depth and incisive analysis of the basic principles of strategic management. The exposition of these principles is reinforced by six case studies that encompass the broad spectrum of Indian companies. These case studies are culled mainly from manufacturing and information technology, and include both private and public sector units. The case studies will be of immense help to the budding managers as well as provide them with the requisite practical orientation for understanding the strategic management issues. (http://phindia.com/bookdetails/strategic_management_the_indian_context_by-srinivasan_r_-isbn-978-81-203-4556-0)
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This revised and updated text, now in its Fourth Edition, gives an in-depth and incisive analysis of the basic principles of strategic management. The exposition of these principles is reinforced by six case studies that encompass the broad spectrum of Indian companies. These case studies are culled mainly from manufacturing and information technology, and include both private and public sector units. The case studies will be of immense help to the budding managers as well as provide them with the requisite practical orientation for understanding the strategic management issues. (http://phindia.com/bookdetails/strategic_management_the_indian_context_by-srinivasan_r_-isbn-978-81-203-4556-0)

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