Good products bad products: essential elements to achieving superior quality

By:

Adams, James L

Material type: Text

TextPublication details: 2012 Tata McGraw Hill Education Private Limited New DelhiDescription: xiv, 255 pISBN:

9781259025808

Subject(s):

DDC classification:

658.4013 A2G6

Summary: In Good Products, Bad Products, James L. Adams, a top figure in the field of business innovation, argues that competing on cost in today?s global market is a failing strategy. The only way to take back the competitive advantage, he argues, is to compete on quality. Anyone who has a stake in product development?from executives and managers to engineers and product designers?will find the insight and methods they need to improve quality in order to compete with foreign competitors, all of which are creating higher-quality products by the day. (http://www.tatamcgrawhill.com/html/9781259025808.html)

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Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Ahmedabad	658.4013 A2G6 (Browse shelf(Opens below))	Available		176148

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In Good Products, Bad Products, James L. Adams, a top figure in the field of business innovation, argues that competing on cost in today?s global market is a failing strategy. The only way to take back the competitive advantage, he argues, is to compete on quality. Anyone who has a stake in product development?from executives and managers to engineers and product designers?will find the insight and methods they need to improve quality in order to compete with foreign competitors, all of which are creating higher-quality products by the day. (http://www.tatamcgrawhill.com/html/9781259025808.html)

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