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Modern methods for business research

Contributor(s): Series: Quantitative Methodology SeriesPublication details: 1998 Psychology Press New YorkDescription: viii, 437 pISBN:
  • 9780805830934
Subject(s): DDC classification:
  • 650.072 M6
Summary: This volume introduces the latest popular methods for conducting business research. The goal of each chapter author--a leading authority in a particular subject area--is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics - Measurement, Decision Analysis, and Modeling.
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Item type Current library Collection Call number Status Date due Barcode Item holds
Book Book Ahmedabad Non-fiction 650.072 M6 (Browse shelf(Opens below)) Available 179072
Total holds: 0

Includes bibliographical references and indexes.

This volume introduces the latest popular methods for conducting business research. The goal of each chapter author--a leading authority in a particular subject area--is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics - Measurement, Decision Analysis, and Modeling.

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