Modern methods for business research
Series: Quantitative Methodology SeriesPublication details: 1998 Psychology Press New YorkDescription: viii, 437 pISBN:- 9780805830934
- 650.072 M6
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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Book | Ahmedabad | Non-fiction | 650.072 M6 (Browse shelf(Opens below)) | Available | 179072 |
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650.071174461 A6M2 Manufacturing morals: the values of silence in business school education | 650.072 M6 Modern methods for business research | 650.092 I6 In-Memoriam: emeritus faculty - Indian Institute of Management Ahmedabad | 650.092 S4A2 The accidental scholar | 650.1 A4B8 Business: the emami way |
Includes bibliographical references and indexes.
This volume introduces the latest popular methods for conducting business research. The goal of each chapter author--a leading authority in a particular subject area--is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics - Measurement, Decision Analysis, and Modeling.
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