Three merchants of Bombay: doing business in times of change Subramanian, Lakshmi

Three Merchants of Bombay is the story of three intrepid merchants who traded out of Bombay in the nineteenth century, Tarwady Arjunjee, Jamsetjee Jeejeebhoy and Premchand Roychand founding pioneering business empires based on trade in cotton and opium. Operating in the eighteenth and nineteenth centuries, these adventurers all possessed the unique ability to find and then exploit the big opportunities that came their way. It was a time of transition and they prospered because they thought big and took risks. Set against the backdrop of global and local economies undergoing rapid and unforeseen change, the stories of the lives of these three unique men stands as a microcosm for the history of indigenous capitalism in western India. In this succinct and lucid account, Lakshmi Subramanian traces that history and locates it in the greater narrative of the history of the economic development of India, South Asia and the World.


(http://penguinbooks.co.za/book/three-merchants-bombay-doing-business-times-change/9780670085088)