Disrupt and conquer: how TTK prestige became a billion-dollar company

By:

Jagannathan, T. T

Contributor(s):

Mendonca, Sandhya [Co-author]

Publication details: Penguin Books India 2018 GurgaonDescription: x, 218 pISBN:

9780670090174

Subject(s):

DDC classification:

338.720954 J2D4

Summary: he TTK Group was founded in 1928 in Chennai (then Madras) by T.T. Krishnamachari, who later became a Union minister and held the portfolios of finance, industry and commerce for close to fifteen years. In this book, the current chairman T.T. Jagannathan, along with Sandhya Mendonca, takes us through the journey of this extraordinary company which fought off bankruptcy and rose like a phoenix to become a highly profitable, successful entity. What makes this story all the more startling is that T.T. Jagannathan is an accidental and reluctant businessman. He came into the profession very unexpectedly, and without any preparation, with neither an MBA nor having ever worked in the family business before having its very survival entrusted to him. Like a phoenix, the Group and its constituent companies, have risen from the ashes, many times over, to stand tall and proud. This is the story of a journey that began with early success and experienced catastrophic disasters, and set about turning its fortunes around in stunning comebacks, time and again. With invaluable business lessons, decades of experience and innovation distilled in these pages, Disrupt and Conquer is a must-read for aspiring entrepreneurs, executives and business leaders. https://penguin.co.in/book/business/disrupt-and-conquer/

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Book	Ahmedabad	Non-fiction	338.720954 J2D4 (Browse shelf(Opens below))		Available	197199
Book	Bodh Gaya General Stacks	MAR	338.4764330954 JAG (Browse shelf(Opens below))	1	Available	IIMG-002035
Book	Jammu		920 JAG (Browse shelf(Opens below))		Available	IIMLJ-2457

Total holds: 0

he TTK Group was founded in 1928 in Chennai (then Madras) by T.T. Krishnamachari, who later became a Union minister and held the portfolios of finance, industry and commerce for close to fifteen years.
In this book, the current chairman T.T. Jagannathan, along with Sandhya Mendonca, takes us through the journey of this extraordinary company which fought off bankruptcy and rose like a phoenix to become a highly profitable, successful entity.
What makes this story all the more startling is that T.T. Jagannathan is an accidental and reluctant businessman. He came into the profession very unexpectedly, and without any preparation, with neither an MBA nor having ever worked in the family business before having its very survival entrusted to him.
Like a phoenix, the Group and its constituent companies, have risen from the ashes, many times over, to stand tall and proud. This is the story of a journey that began with early success and experienced catastrophic disasters, and set about turning its fortunes around in stunning comebacks, time and again.
With invaluable business lessons, decades of experience and innovation distilled in these pages, Disrupt and Conquer is a must-read for aspiring entrepreneurs, executives and business leaders.

https://penguin.co.in/book/business/disrupt-and-conquer/

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