Data strategy: how to profit from a world of big data, analytics and the internet of things

By:

Marr, Bernard

Material type: Text

TextPublication details: Kogan Page Limited 2017 LondonDescription: xiii, 186p. With indexISBN:

9780749479855

Subject(s):

DDC classification:

658.4038 M2D2

Summary: Less than 0.5 per cent of all data is currently analyzed and used. However, business leaders and managers cannot afford to be unconcerned or sceptical about data. Data is revolutionizing the way we work and it is the companies that view data as a strategic asset that will survive and thrive. Data Strategy is a must-have guide to creating a robust data strategy. Explaining how to identify your strategic data needs, what methods to use to collect the data and, most importantly, how to translate your data into organizational insights for improved business decision-making and performance, this is essential reading for anyone aiming to leverage the value of their business data and gain competitive advantage. Packed with case studies and real-world examples, advice on how to build data competencies in an organization and crucial coverage of how to ensure your data doesn't become a liability, Data Strategy will equip any organization with the tools and strategies it needs to profit from big data, analytics and the Internet of Things. https://www.koganpage.com/product/data-strategy-9780749479855

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Book	Ahmedabad General Stacks	Non-fiction	658.4038 M2D2 (Browse shelf(Opens below))	Available		199384

Total holds: 0

Browsing Ahmedabad shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)

Previous								Next
Previous	658.4038 K6 The knowledge economy at work: skills and innovation in knowledge intensive service activities	658.4038 K6 Knowledge management handbook: collaboration and social networking	658.4038 K7B8 Building the internet of things: implement new business models, disrupt competitors, and transform your industry	658.4038 M2D2 Data strategy: how to profit from a world of big data, analytics and the internet of things	658.4038 O6 On AI, analytics, and the new machine age	658.4038 R2V2 Valuing data: an open framework	658.4038 R6I6 Intellectual capital as a management tool: essentials for leaders and managers	Next

Table of contents

Chapter - 01: Why Every Business is Now a Data Business
Chapter - 02: Deciding Your Strategic Data Needs
Chapter - 03: Using Data to Improve your Business Decisions
Chapter - 04: Using Data to Improve your Business Operations
Chapter - 05: Monetizing your Data
Chapter - 06: Sourcing and Collecting Data
Chapter - 07: Turning Data into Insights
Chapter - 08: Creating the Technology and Data Infrastructure
Chapter - 09: Building Data Competencies in Your Organisation
Chapter - 10: Ensuring Your Data Doesn't Become a Liability: Data Governance
Chapter - 11: Executing and Revisiting your Data Strategy

Less than 0.5 per cent of all data is currently analyzed and used. However, business leaders and managers cannot afford to be unconcerned or sceptical about data. Data is revolutionizing the way we work and it is the companies that view data as a strategic asset that will survive and thrive. Data Strategy is a must-have guide to creating a robust data strategy. Explaining how to identify your strategic data needs, what methods to use to collect the data and, most importantly, how to translate your data into organizational insights for improved business decision-making and performance, this is essential reading for anyone aiming to leverage the value of their business data and gain competitive advantage. Packed with case studies and real-world examples, advice on how to build data competencies in an organization and crucial coverage of how to ensure your data doesn't become a liability, Data Strategy will equip any organization with the tools and strategies it needs to profit from big data, analytics and the Internet of Things.

https://www.koganpage.com/product/data-strategy-9780749479855

There are no comments on this title.

to post a comment.