Marketing research with SAS Enterprise guide / Kristof Coussement, Nathalie Demoulin, Karine Charry.
Material type: TextPublication details: Farnham, Surrey, England : Gower Pub. ; Burlington, VT : Ashgate Pub., c2011.Description: xiv, 302 p. : ill. ; 25 cmISBN:- 9781409426769 (pbk. : alk. paper)
- 1409426769 (pbk. : alk. paper)
- 9781409426776 (ebook)
- 1409426777 (ebook)
- 658.8/3028553 23
- HF5415.2 .C645 2011
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Book | Rohtak | 658.8302853 COU (Browse shelf(Opens below)) | Available | IIMR-2925 |
Includes bibliographical references and index.
Getting started with SAS enterprise guide -- Descriptive analysis -- Exploratory factor analysis -- Cluster analysis -- Hypothesis testing -- Correlations -- Regression analysis -- Discriminant analysis.
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