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Demand and supply integration : the key to world-class demand forecasting / Mark A. Moon.

By: Material type: TextTextPublisher: Upper Saddle River, New Jersey : FT Press, [2013]Description: xxvii, 244 pages : illustrations ; 24cmISBN:
  • 9780133088014 (hardcover : alk. paper)
Subject(s): DDC classification:
  • 338.5/210112 23
LOC classification:
  • HB801 .M6923 2013
Contents:
Demand/supply integration -- Demand forecasting as a management process -- Quantitative forecasting techniques -- Qualitative forecasting techniques -- Incorporation of market intelligence into forecasts -- Performance measurement -- World class demand forecasting -- Bringing it back to demand/supply integration : managing the demand review.
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Lucknow 338.521 MOO (Browse shelf(Opens below)) Available IIML-43175
Total holds: 0

Includes bibliographical references and index.

Demand/supply integration -- Demand forecasting as a management process -- Quantitative forecasting techniques -- Qualitative forecasting techniques -- Incorporation of market intelligence into forecasts -- Performance measurement -- World class demand forecasting -- Bringing it back to demand/supply integration : managing the demand review.

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