Consumerism: Search for the consumer interest / edited by David A Aaker, George S Day.

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Material type: Text

TextPublication details: New York: Free Press, 1978.Edition: 3rd edDescription: 504pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Bangalore	381.3 AAK (Browse shelf(Opens below))	Available		IIMB-36685

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