Manager's guide to competitive marketing strategies. / by Norton Paley.

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Material type: Text

TextPublication details: New York : St. Lucie, c1999.Edition: 2nd edDescription: xvii, 427 pages. : ill. ; 27 cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Bangalore	658.8 PAL (Browse shelf(Opens below))	Available		IIMB-61245

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Includes bibliographical references and index.

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