Market segmentation: Conceptual and methodological foundations / by Michael Wadel, Wagner A Kamakura.

By: Contributor(s): Material type: TextTextSeries: International series in quantitative marketingPublication details: London: Kluwer, 2000.Edition: 2nd edDescription: 382pSubject(s): DDC classification:
  • 658.802 WED (C)
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Item type Current library Call number Status Date due Barcode Item holds
Book Book Bangalore 658.802 WED (C) (Browse shelf(Opens below)) Available IIMB-65181
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