Designing for growth : a design thinking tool kit for managers / by Jeanne Liedtka and Tim Ogilvie.

By: Contributor(s): Material type: TextTextPublication details: New York : Columbia Business School Pub., Columbia University Press, c2011.Description: xiii, 227 p. : ill. ; 23 cmISBN:
  • 70703780231158381 (cloth : alk. paper)
Subject(s): DDC classification:
  • 658.4063 LIE
Contents:
The why and how of design thinking -- What is? -- What if? -- What wows? -- What works? -- Leading growth and innovation in Your organization.
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Item type Current library Call number Status Date due Barcode Item holds
Book Book Bangalore 658.4063 LIE (Browse shelf(Opens below)) Available IIMB-132705C
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Includes bibliographical references.

The why and how of design thinking -- What is? -- What if? -- What wows? -- What works? -- Leading growth and innovation in Your organization.

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