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The encyclopaedic dictionary of marketing / Kaleem Mohammed Khan, Mohammed Naved Khan.

By: Contributor(s): Material type: TextTextPublication details: New Delhi ; Thousand Oaks, Calif.; London : Response Books, 2006.Description: 352 p. : ill. ; 25 cmISBN:
  • 0761935010 (pbk.)
  • 817829656X (pbk. : India)
  • 9780761935018
Subject(s): DDC classification:
  • 658.8003 KHA
LOC classification:
  • 658.8003 KHA
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Shillong Available IIMSH-0004928
Total holds: 0

Includes bibliographical references (p. [350]-352).

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