The Management of intellectual property / Derek Bosworth and Elizabeth Webster
Material type:
TextSeries: New horizons in intellectual propertyPublication details: Cheltenham : Edward Elgar, 2006Description: viii, 333p, 24cmISBN: - 1845421124
- 346.048068 BOS
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Calcutta | 346.048068 BOS (Browse shelf(Opens below)) | Available | IIMC-118782 | |||
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Calcutta | 346.048068 BOS (Browse shelf(Opens below)) | Available | IIMC-119645 | |||
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Calcutta | 346.048068 BOS (Browse shelf(Opens below)) | Available | IIMC-122914 |
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| 346.048 WAE Intellectual property : | 346.048 WES Emerging issues in intellectual property : | 346.048 WHI Science, colonialism, and indigenous peoples : | 346.048068 BOS The Management of intellectual property / | 346.048068 BOS The Management of intellectual property / | 346.048068 BOS The Management of intellectual property / | 346.048089 AND Law, knowledge, culture : |
This book brings together innovative contributions on the management of intellectual property and intellectual property rights by an esteemed and multidisciplinary group of economists, management scientists, accountants and lawyers. It Offers a broad and enlightening picture of the measurement and management of IP, the contributors argue that the shift towards a knowledge-based economy has increased the importance of IP and more generally, intangible assets, as a focus for company decision-making behavior. The book explores these intangible assets, which are driven by investments in R&D, marketing, education and training, management information systems and organizational structure.
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