Commercial due diligence : the key to understanding value in an acquisition / Peter Howson
Material type:
TextPublication details: Aldershot : Gower Publishing, 2006Description: xiv, 397p, 25cmISBN: - 0566086514
- 658.162 HOW
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Calcutta | 658.162 HOW (Browse shelf(Opens below)) | Available | IIMC-119826 | |||
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Calcutta | 658.162 HOW (Browse shelf(Opens below)) | Available | IIMC-121002 |
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| 658.162 HAS Managing acquisitions : | 658.162 HIL Cases in corporate acquisitions buyouts, mergers, and takeovers / | 658.162 HOW Commercial due diligence : | 658.162 HOW Commercial due diligence : | 658.162 HUB Acquisition : | 658.162 JOH Takeover | 658.162 KAI Merger : |
Commercial Due Diligence (CDD) is about telling the difference between superior businesses and poor businesses, which is why this book is a mixture of business strategy, marketing analysis and market research. However CDD is not about the bland application of analytical techniques, its about understanding how businesses and markets work, and what is really important for profits and growth. Commercial Due Diligence is written by someone with over twenty-five years experience of practical strategic analysis, who nonetheless has a strong academic grounding. For the first time here is a book that deals with the essentials of strategic analysis with the practitioners eye
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