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Essentials of intellectual property : law, economics, and strategy / Alexander I Poltorak and Paul J Lerner

By: Contributor(s): Material type: TextTextPublication details: Hoboken : John Wiley, 2011Edition: 2nd edDescription: xxviii, 292p. 23cmISBN:
  • 9780470888506
Subject(s): DDC classification:
  • 346.73048 POL
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Book Book Calcutta 346.73048 POL (Browse shelf(Opens below)) Available IIMC-132934
Total holds: 0

This book presents fundamentals of patents, trademarks, copyrights, trade secrets and other less-know forms of IP, such as registered design and mask works; covers important concepts such as IP strategy, protection, audits, valuation, management, and competitive intelligence; offers an introduction to IP licensing and enforcement; features discussion of critical precedent-setting recent IP cases and proposed patent reform.

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