Essentials of intellectual property : law, economics, and strategy / Alexander I Poltorak and Paul J Lerner
Material type: TextPublication details: Hoboken : John Wiley, 2011Edition: 2nd edDescription: xxviii, 292p. 23cmISBN:- 9780470888506
- 346.73048 POL
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Book | Calcutta | 346.73048 POL (Browse shelf(Opens below)) | Available | IIMC-132934 |
This book presents fundamentals of patents, trademarks, copyrights, trade secrets and other less-know forms of IP, such as registered design and mask works; covers important concepts such as IP strategy, protection, audits, valuation, management, and competitive intelligence; offers an introduction to IP licensing and enforcement; features discussion of critical precedent-setting recent IP cases and proposed patent reform.
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