Protecting your intellectual property rights : understanding the role of management, governments, consumers and pirates / Peggy Chaudhury and Alan Zimmerman
Material type:
TextPublication details: New York : Springer, 2013Description: xvii, 227p. 23cmISBN: - 9781461455677
- 346.048 CHA
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Calcutta | 346.048 CHA (Browse shelf(Opens below)) | Available | IIMC-137297 |
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| 346.048 BUR Legal aspects of managing technology / | 346.048 CAL Diversity in intellectual property | 346.048 CHA Knowledge as property : | 346.048 CHA Protecting your intellectual property rights : | 346.048 CIM Intellectual property rights : | 346.048 COO International intellectual property arbitration / | 346.048 COR Trade related aspects of intellectual property rights / |
This book aims at giving the most complete description of various characteristics of the intellectual property rights (IPR) environment in a global context. The authors believe a holistic understanding of the problem must include consumer complicity to purchase counterfeit, actions of the counterfeiters (pirates) as well as actions (or inaction) by home and host governments, and the role of international organizations and industry alliances. Only after establishing how all the actors in the IPR environment relate to one another can we describe global protection of the intellectual property rights environment and the managerial response of IPR owners and/or industry associations to combat this ongoing problem.
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