Multinational firms in China : entry strategies, competition, and firm performance / Sea-Jin Chang
Material type: TextPublication details: United Kingdom : Oxford University Press, 2013Description: x, 251p. ; 24cmISBN:- 9780199687077
- 338.88851 CHA 22
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Book | Calcutta | 338.88851 CHA (Browse shelf(Opens below)) | Available | IIMC-140385 |
This book examines how multinational firms grew their operations in China and how successful local firms emerged from the restructuring process, as well the competition between them, in the fierce marketplace of China's economic reform. While anecdotal evidence on this topic is widespread, there exists no comprehensive research. This book seeks to address this gap by rooting its discussion in the author's extensive and rigorous statistical analyses and detailed case studies across five industries: consumer products, beer, telecom, automobile, and steel.
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