Qualitative research in digital environments : a research toolkit / Alessandro Caliandro and Alessandro Gandini.

By:

Caliandro, Alessandro

Contributor(s):

Gandini, Alessandro, 1985- [author.]

Material type: Text

TextPublication details: New York, NY : Routledge, Taylor & Francis Group 2017.Description: xi, 228p. ; 24cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781138188686 (hbk)
9781138188693 (pbk)

Subject(s):

DDC classification:

001.42 CAL 22

LOC classification:

H62 .C322 2017

Contents:

Introduction -- Digital data -- Social media: definition and uses -- Digital methods for qualitative research -- Online social formations -- Digital tools -- Social network analysis -- Content analysis -- Conclusion.

Summary: This book offers a toolkit of methods and technologies to undertake qualitative research on digital spaces. This "Digital Ethnography" is unlike commonly used traditional methodological strategies, which are "retrofitted" to digital spaces. Instead, this book offers researchers a set of "digitally native" tools that are designed for virtual communities. Thanks to a broad range of cases including Louis Vuitton, YouTube and the concept of hipsterism, this text illustrates the practical applications of techniques and tools over the most popular social media environments.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Calcutta	001.42 CAL (Browse shelf(Opens below))	Available		IIMC-0144876

Total holds: 0

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Previous	001.42 BER Culturally responsive methodologies /	001.42 BOO The Craft of research /	001.42 BRA सफल गुणात्मक अनुसन्धान	001.42 CAL Qualitative research in digital environments :	001.42 CHA Research methodology /	001.42 CHA Today's information for tomorrow's products :	001.42 CHA Research methodology :	Next

Includes bibliographical references and index.

This book offers a toolkit of methods and technologies to undertake qualitative research on digital spaces. This "Digital Ethnography" is unlike commonly used traditional methodological strategies, which are "retrofitted" to digital spaces. Instead, this book offers researchers a set of "digitally native" tools that are designed for virtual communities. Thanks to a broad range of cases including Louis Vuitton, YouTube and the concept of hipsterism, this text illustrates the practical applications of techniques and tools over the most popular social media environments.

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