Management decision-making, big data and analytics

By:

Gressel, Simone

Contributor(s):

Material type: Text

TextPublication details: Sage Publications India Pvt. Ltd. New Delhi 2021Description: xx, 237 pISBN:

9789354793943

Subject(s):

DDC classification:

658.4033 GRE

Summary: This engaging textbook approaches data analytics from a managerial perspective and explores how managers can use data to take better decisions. Management Decision-Making, Big Data and Analytics is set apart by the fact that it places the human element of data analytics at its centre. While discussing sophisticated technology, it never forgets the people who will ultimately use these tools in business. This book addresses the cultural gap that often exists between information technologists and managers who must take decisions using new technology. Cutting-edge technologies such as big data, AI, deep learning and augmented intelligence are explained in terms that can be understood by readers with little or no background in technology. Combining theory with practical application, the authors make the topics in the book engaging and relevant for students of management.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Bodh Gaya New Materials Shelf	IT&DS	658.4033 GRE (Browse shelf(Opens below))	1	Available		IIMG-002520
Book	Jammu General Stacks	Non-fiction	658.4033 GRE (Browse shelf(Opens below))		Available		IIMJ-6275

Total holds: 0

Browsing Jammu shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)

Previous								Next
Previous	658.4033 AND An introduction to management science :	658.4033 AND An introduction to management science :	658.4033 ASP Data and analytics strategy for business : unlock data assets and increase innovation with a results-drive data strategy	658.4033 GRE Management decision-making, big data and analytics	658.4033 HOE Statistical thinking: improving business performance	658.4033 LIN Multi-criteria decision analysis: case studies in engineering and the environment	658.4033 OPE Operations management and data analytics modelling : economic crises perspective	Next

This engaging textbook approaches data analytics from a managerial perspective and explores how managers can use data to take better decisions. Management Decision-Making, Big Data and Analytics is set apart by the fact that it places the human element of data analytics at its centre. While discussing sophisticated technology, it never forgets the people who will ultimately use these tools in business. This book addresses the cultural gap that often exists between information technologists and managers who must take decisions using new technology. Cutting-edge technologies such as big data, AI, deep learning and augmented intelligence are explained in terms that can be understood by readers with little or no background in technology. Combining theory with practical application, the authors make the topics in the book engaging and relevant for students of management.

There are no comments on this title.

to post a comment.