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41.
Managing technology entrepreneurship and innovation / Paul Trott, Dap Hartmann, Patrick van der Duin, Victor Scholten and Roland Ortt. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London ; New York : Routledge, Taylor & Francis Group, 2016
Availability: Items available for loan: Ahmedabad (1)Call number: 658 T7M2.

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42.
Sentiment analysis : mining opinions, sentiments, and emotions / Bing Liu, University of Illinois at Chicago. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : Cambridge University Press, [2015]
Availability: Items available for loan: Ahmedabad (1)Call number: 006.312 L4S3.

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43.
The manga guide to linear algebra / Shin Takahashi, Iroha Inoue, Trend-pro Co. Ltd. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English Original language: Japanese
Publication details: San Francisco : No Starch Press, 2012
Availability: Items available for loan: Ahmedabad (1)Call number: 512.50222 T2M2.

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44.
Act like a leader, think like a leader / Herminia Ibarra. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston, Massachusetts : Harvard Business Review Press, [2015]
Availability: Items available for loan: Ahmedabad (1)Call number: 658.4092 I2A2.

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45.
The political sociology of human rights / Kate Nash. by Series: Key topics in sociology
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cambridge : Cambridge University Press, 2015
Availability: Items available for loan: Ahmedabad (1)Call number: 306.2 N2P6.

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46.
iGEN : why today's super-connected kids are growing up less rebellious, more tolerant, less happy-- and completely unprepared for adulthood and (what this means for the rest of us) / Jean M. Twenge, Ph.D. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York : Atria Books, 2017
Availability: Items available for loan: Ahmedabad (1)Call number: 305.235 T9I4.

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47.
Top of mind : use content to unleash your influence and engage those who matter to you / John Hall. by
Edition: 1 Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York : McGraw-Hill Education, 2017
Availability: Items available for loan: Ahmedabad (1)Call number: 658.8343 H2T6.

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48.
Making : anthropology, archaeology, art and architecture / Tim Ingold. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London ; New York : Routledge, 2013
Availability: Items available for loan: Ahmedabad (1)Call number: 306.01 I6M2.

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49.
Upheaval : turning points for nations in crisis / Jared Diamond. by
Edition: First edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York : Little, Brown and Company, 2019
Availability: Items available for loan: Ahmedabad (1)Call number: 303.48409 D4U7.

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50.
From Chinese brand culture to global brands : insights from aesthetics, fashion, and history / Wu Zhiyan, Janet Borgerson, Jonathan Schroeder, . by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Houndmills, Basingstoke, Hampshire, UK ; New York, NY : Palgrave Macmillan, 2013
Online resources:
Availability: Items available for loan: Rohtak (1)Call number: 303.482 ZHI .

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51.
United we stand : the unprecedented story of the GM-UAW quality partnership / Thomas L. Weekley, Jay C. Wilber ; edited by Betsy Reid Creedon. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1996
Online resources:
Availability: Items available for loan: Lucknow (1)Call number: 658.562 WEE.

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52.
Harbor me / Jacqueline Woodson. by
Material type: Text Text; Format: print ; Literary form: Fiction ; Audience: Pre-adolescent;
Publisher: New York, NY : Nancy Paulsen Books, [2018]
Availability: Items available for loan: Lucknow (1)Call number: 658.400954 SIN.

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53.
Financial economics / Frank J. Fabozzi, Edwin H. Neave and Guofu Zhou. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, NJ : Wiley, 2011
Availability: Items available for loan: Lucknow (1)Call number: 332 FAB.

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54.
Monte Carlo simulation with applications to finance / Hui Wang. by Series: Chapman & Hall/CRC financial mathematics series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boca Raton : CRC Press, 2012
Availability: Items available for loan: Lucknow (1)Call number: 519.282 WAN.

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55.
Igniting customer connections : fire up your company's growth by multiplying customer experience & engagement / Andy Frawley. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hooboken, New Jersey : Wiley, 2015
Online resources:
Availability: Items available for loan: Lucknow (1)Call number: 658.812 FRA.

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56.
Internet Marketing and big data exploration / Ian Chaston, University of Auckland, New Zealand. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Houndsmills, Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2015
Availability: Items available for loan: Lucknow (1)Call number: 658.872 CHA.

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57.
Crisis in the eurozone : causes, dilemmas and solutions / Mark Baimbridge, University of Bradford, UK, Philip B. Whyman, University of Central Lancashire, UK. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Houndmills, Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2015
Availability: Items available for loan: Lucknow (1)Call number: 330.94 BAI.

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58.
The political economy of global capitalism and crisis / Bill Dunn. by Series: RIPE series in global political economy
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Abingdon, Oxon : Routledge, 2014
Availability: Items available for loan: Lucknow (1)Call number: 330.122 DUN.

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59.
Promotional marketing : how to create, implement and integrate campaigns that really work / Roddy Mullin. by
Edition: Sixth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : Philadelphia ; Kogan Page, [2014]
Availability: Items available for loan: Lucknow (1)Call number: 658.82 MUL.

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60.
The best digital marketing campaigns in the world II / Damian Ryan. by
Edition: Second edition]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London ; Philadelphia : Kogan Page, 2014
Availability: Items available for loan: Lucknow (1)Call number: 658.872 RYA.

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