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61.
The Routledge companion to digital consumption / edited by Russell W Belk and Rosa Llamas. by Series: Routledge companions in business, management and accounting
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Routledge, 2013
Availability: Items available for loan: Bangalore (1)Call number: 658.8342 BEL.

62.
Modern analysis of customer surveys: with applications using R / edited by Ron S. Kenett and Silvia Salini. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester: John Wiley & Sons, 2011
Availability: Items available for loan: Bangalore (1)Call number: 658.83402855282 KEN. Jammu (1)Call number: 658.8342 MOD.

63.
Social media intelligence / Wendy W. Moe and David A Schweidel by
Material type: Text Text; Format: print
Publication details: Delhi : Cambridge University Press, 2014
Availability: Items available for loan: Bangalore (1)Call number: 302.231 MOE.

64.
Consumer value : a framework for analysis and research / edited by Morris B. Holbrook. by Series: Routledge interpretive marketing research series
Material type: Text Text; Format: print
Publication details: New York : Routledge, 1999
Availability: Items available for loan: Bangalore (1)Call number: 658.8342 HOL.

65.
Why people buy things they don't need : understanding and predicting consumer behavior / Pamela N. Danziger. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai : Corpus Collosum Learning, c2006
Availability: Items available for loan: Bangalore (1)Call number: 658.8342 DAN.

66.
Essentials of consumer behavior / by Debra L. Stephens by
Material type: Text Text; Format: print
Publication details: New York : Routledge/Taylor & Francis Group, 2017
Availability: Items available for loan: Bangalore (1)Call number: 658.8342 STE.

67.
Qualitative consumer and marketing research / by Russell Belk, Eileen Fischer and Robert V. Kozinets by
Material type: Text Text; Format: print
Publication details: London : Sage, 2013
Other title:
  • Qualitative consumer and marketing research
Availability: Items available for loan: Bangalore (2)Call number: 658.83 BEL, ... Bodh Gaya (1)Call number: 658.83 BELL. Kozhikode (5)Call number: 658.012.12 BEL/Q, ... Nagpur (1)Call number: 658.83 B3Q8. Raipur (1)Call number: 658.83 BEL-13. Visakhapatnam (1)Call number: 658.83 BEL.

68.
Consumer market research handbook / edited by Robert M Worcester by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : McGrawHill Book Company , c1972
Availability: Items available for loan: Bangalore (1)Call number: 658.834 WOR.

69.
Customer analytics for dummies / by Jeff Sauro by Series: For dummies
Material type: Text Text; Format: print
Publication details: Hoboken, NJ : John Wiley & Sons, Inc., 2015
Availability: Items available for loan: Bangalore (1)Call number: 658.8340285 SAU.

70.
Social media intelligence / Wendy W. Moe, University of Maryland, College Park, David A. Schweidel, Emory University, Atlanta, Georgia. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cambridge : Cambridge University Press, 2014
Availability: Items available for loan: Raipur (1)Call number: 006.3 MOE-14. Shillong (2).

71.
To Evaluate the Customer Profile for MPV : J1 Segment Customers / Apoorva Shukla by Series: Summer Internship Report submitted in partial fulfillment of the requirements for the award of the Post Graduate Diploma in Management (2011-2013)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Shillong: Rajiv Gandhi Indian Institute of Management, 2012
Availability: Items available for loan: Shillong (1).

72.
Handbook of research methods in consumer psychology by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2019
Availability: Items available for loan: Bodh Gaya (1)Call number: 658.8342 KAR. Raipur (1)Call number: 658.83420202 KAR-19.

73.
Small data: the tiny clues that uncover huge trends by
Publication details: London John Murray Learning 2017
Availability: Items available for loan: Nagpur (1)Call number: 658.8342 L4S6.

74.
Using semiotics in marketing : how to achieve consumer insight for brand growth and profits by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2020
Availability: Items available for loan: Jammu (1)Call number: 658.8 LAW.

75.
Experimentation works : the surprising power of business experiments by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston Harvard Business Review Press 2020
Availability: Items available for loan: Jammu (2)Call number: 658.4063 THO, ...

76.
Consumer behavior models for non-statisticians : the river of time by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Praeger, 1982
Availability: Items available for loan: Calcutta (1)Call number: 658.834072 GRE.

77.
Indian consumers : studies and cases for marketing decisions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay : Tata McGraw-Hill, 1973
Availability: Items available for loan: Calcutta (10)Call number: 658.8342 MEH, ...

78.
Children as consumers : a psychological analysis of the young people's market / Barrie Gunter and Adrian Furnham by Series: International series in social psychology
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Routledge, 1998
Availability: Items available for loan: Calcutta (1)Call number: 658.834083 GUN.

79.
Indian consumers : studies and cases for marketing decisions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Bombay : Tata McGraw-Hill, 1973
Availability: Items available for loan: Calcutta (3)Call number: 658.8(540)(09) MEH, ...

80.
Handbook of qualitative research methods in marketing / Russell W Belk by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cheltenham : Edward Elgar, 2006
Availability: Items available for loan: Calcutta (1)Call number: 658.83 BEL.

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