Refine your search
Availability
-
Authors
- Anderson, David M. (1)
- Bell, Sandra (1)
- Britton, Terry (1)
- Clancy, Kevin J. (1)
- Clark, Kim B. (1)
- Cook, H. E. (1)
- Dalzell, Frederick (1)
- Dyer, Davis (1)
- Elliott, Richard H. (1)
- Fallon, Pat (1)
- Gilmore, James H. (3)
- Hendon, Donald W. (1)
- Jiao, Jianxin (1)
- Knapp, Duane E. (1)
- Krieg, Peter C. (1)
- LaSalle, Diana (1)
- McGrath, Michael E. (1)
- Olegario, Rowena (1)
- Percy, Larry (1)
- Pine, B. Joseph (3)
- Rafinejad, Dariush (1)
- Reinertsen, Donald G... (1)
- Rosenau, Milton D. (2)
- Senn, Fred (1)
- Siddique, Zahed (1)
- Simpson, Timothy W. (1)
- Smith, Preston G. (1)
- Wheelwright, Steven ... (1)
- Show more
- Show less
-
Holding libraries
-
Item types
- Book (20)
-
Series
-
Places
- China (1)
-
Topics
- Brand name products (2)
- Branding (Marketing) (1)
- Business failures (1)
- Consumer behavior (2)
- Consumers' preferenc... (1)
- Creative ability in ... (1)
- Customer services (1)
- Diversification in i... (1)
- Flexible manufacturi... (1)
- High technology indu... (1)
- Household appliances... (1)
- Household electronic... (1)
- Industrial design (3)
- Industrial managemen... (1)
- Marketing (6)
- New products (8)
- Product management (20)
- Relationship marketi... (1)
- Soap trade (1)
- Strategic planning (2)
- Show more
- Show less