Attitude research reaches new heights

By: Contributor(s): Material type: TextTextSeries: Marketing research techniques Bibliography series, no. 14Publication details: Chicago American Marketing Association 1970 Description: vii, 339 pSubject(s): DDC classification:
  • 658.83
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Item type Current library Call number Status Date due Barcode Item holds
Book Book Ahmedabad 658.83 A6A8 (Browse shelf(Opens below)) Available 54230
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Papers originally presented at the third conference of the Attitude Research Committee of the American Marketing Association held in Mexico city in ..

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