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	1.	Marketing strategy: planning and implementation Walker, Orville C. by Walker, Orville C Boyd, Harper W Larreche, Jean-Claude Series: Irwin series in marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood Irwin 1992 Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 W2M2. Place hold
	2.	Marketing management: a strategic approach with a global orientation Boyd, Harper W by Boyd, Harper W Larreche, Jean-Claude Walker, Orville C Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Irwin 1998 Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 B6M2/98. Place hold
	3.	Marketing strategy: a decision-focused approach Walker, Orville C. by Walker, Orville C Boyd, Harper W Mullins, John Larreche, Jean-Claude Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw-Hill 2003 Availability: Items available for loan: Ahmedabad (2)Call number: 658.8 W2M21/2003-1, ... Raipur (2)Call number: 658.802 WAL-11, ... Place hold

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