Selling : principles and methods / Carlton A Pederson, Miburn D Wright and Barton A Weitz

By:

Pederson, Carlton A

Contributor(s):

Material type: Text

TextPublication details: Illinios : Irwin Publisher, 1984Edition: 8th edDescription: xviii, 564p, 24cmISBN:

0256030219

Subject(s):

Selling

DDC classification:

658.85 PED

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Calcutta	658.85 PED (Browse shelf(Opens below))	Available		IIMC-118350

Total holds: 0

This book deals with sales management. It includes concepts of personal selling, legal and socio-ethical responsibilities of a sales person, essential knowledge and skills required for a sales person, how to support sales promotion, sales processes, applications of sales principles, and case studies to explain them in practical field.

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