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1.
Salesmanship : the personal force in marketing / W. J. E. Crissy and Robert M. Kaplan. by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, [1969]
Availability: Items available for loan: Ahmedabad (1)Call number: 658.85 .

2.
International marketing: a comparative systems approach Carson, David by Series: The wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons, Inc. 1967
Availability: Items available for loan: Ahmedabad (6)Call number: 658.8 C2I6-1, ...

3.
Corporate marketing planning Brion, John M. by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1967
Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 B7C6.

4.
Consumer behavior and the behavioral sciences: theories and applications by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1966
Availability: Items available for loan: Ahmedabad (4)Call number: 658.83 B7C6-1, ... Not available: Ahmedabad: Withdrawn (1).

5.
Marketing research: information systems and decision making Schoner, Bertram by Series: The Wiley marketing series
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1975
Availability: Items available for loan: Ahmedabad (1)Call number: 658.83 S2M2.

6.
Marketing in a changing environment Holloway, Robert J. by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1968
Availability: Not available: Ahmedabad: Withdrawn (1).

7.
Managing the marketing function: concepts, analysis, and application Rathmell, John M. by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1969
Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 R2M2.

8.
The environment of marketing behaviour: selections from the literature Holloway, Robert J. by Series: The Wiley Marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons Inc. 1964
Availability: Items available for loan: Ahmedabad (1)Call number: 658.8082 H6E6.

9.
Marketing and social issues: an action reader by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons Inc. 1971
Availability: Items available for loan: Ahmedabad (1)Call number: 658.80973 W4M2.

10.
Personal selling: behavioral science readings and cases Bearden, James H. by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1967
Availability: Items available for loan: Ahmedabad (1)Call number: 658.85 B3P3.

11.
Marketing communications: a behavioral approach to men, messages and media Crane, Edgar by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1965
Availability: Items available for loan: Ahmedabad (2)Call number: 659.10115 C7M2-1, ...

12.
Marketing communications: decision making as a process of interaction between buyer and seller Crane, Edgar by Series: The Wiley marketing series
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1972
Availability: Items available for loan: Ahmedabad (1)Call number: 659.10115 C7M2.

13.
Marketing logistics: perspectives viewpoints Marks, Norton E. by Series: The wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons, Inc. 1967
Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 M2M2 .

14.
Marketing in a changing environment Holloway, Robert J. by Series: The Wiley Marketing Series
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons 1973
Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 H6M2 .

15.
Price policies and practices: a source book in readings Mulvihill, Donald F. by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York John Wiley & Sons, Inc. 1967
Availability: Items available for loan: Ahmedabad (1)Call number: 338.52 M8P7.

16.
Management perspectives in retailing [compiled by] Ronald R. Gist. by Series: The Wiley marketing series
Edition: 1971 ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New York : John Wiley, 1967
Availability: Items available for loan: Bangalore (1)Call number: 658.87008 GIS.

17.
Marketing channel: A conceptual view point / by Bruce E Mallen. by Series: The Wiley Marketing series
Material type: Text Text; Literary form: Not fiction
Publication details: New York: John Wiley and sons, 1967
Availability: Items available for loan: Bangalore (1)Call number: 658.8 MAL.

18.
Marketing communications: Decision-making as a process of interaction between buyer and seller / by Edgar Crane. by Series: The Wiley Marketing Series
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New York: John Wiley, 1972
Availability: Items available for loan: Bangalore (1)Call number: 659.101 9 CRA.

19.
Psychological experiments in consumer behavior / edited by Steuart Henderson Britt. by Series: The wiley marketing series
Material type: Text Text; Literary form: Not fiction
Publication details: New York: John Wiley, 1970
Availability: Items available for loan: Bangalore (1)Call number: 658.83 BRI.

20.
Science in marketing / edited by George Schwartz by Series: The Wiley marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : John Wiley, 1965
Availability: Items available for loan: Calcutta (3)Call number: 658.83 SCH, ...

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