Your search returned 78 results.

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	1.	Mythmaking on Madison Avenue : how advertisers apply the power of myth & symbolism to create leadership brands / Sal Randazzo. by Randazzo, Sal Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, Ill. : Probus Pub. Co., c1993 Availability: Items available for loan: Ahmedabad (1)Call number: 659.1 . Place hold
	2.	Persuasive advertising for entrepreneurs and small business owners: how to create more effective sales messages / Jay P. Granat by Granat, Jay P Material type: Text; Literary form: Not fiction Publication details: New York : Haworth press, 1994 Availability: Items available for loan: Indore (1)Call number: 659.1 P3G7. Place hold
	3.	Advertising and the mind of the consumer / Max Sutherland and Alice K. Sylvester by Sutherland, Max Sylvester, Alice K Material type: Text; Literary form: Not fiction Publication details: London: Kogan Page, 2000 Availability: Items available for loan: Indore (1)Call number: 659.1 A2S8. Place hold
	4.	Shock marketing: advertising, influence and family values / Joe Marconi by Marconi, Joe Material type: Text; Literary form: Not fiction Publication details: New Delhi : Vikas publishing House Pvt. Ltd., 2000 Availability: Items available for loan: Indore (1)Call number: 659.1 S4M2. Place hold
	5.	Marketing to the mind : right brain strategies for advertising and marketing / Richard C Maddock and Richard L Fulton by Maddock, Richard C Fulton, Richard L Material type: Text; Format: print ; Literary form: Not fiction Publication details: Westport, Conn. : Quorum Books, 1996 Availability: Items available for loan: Indore (2)Call number: 659.1019 M2M2, ... Place hold
	6.	The marketing power of emotion / John O'Shaughnessy,and Nicholas Jackson O'Shaughnessy. by O'Shaughnessy, John O'Shaughnessy, Nicholas Jackson Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; New York : Oxford University Press, 2003 Availability: Items available for loan: Indore (1)Call number: 658.8342 S4M2. Place hold
	7.	Emotions, advertising and consumer choice / Flemming Hansen & Sverre Riis Christensen ; with research assistance by Steen Lundsteen. by Hansen, Flemming Christensen, Sverre Riis Material type: Text; Format: print ; Literary form: Not fiction Publication details: [Denmark] : Copenhagen Business School Press, 2007 Availability: Items available for loan: Indore (1)Call number: 658.8342 H2E5. Place hold
	8.	Persuasion ethics today / Margaret Duffy and Esther Thorson by Duffy, Margaret Thorson, Esther Material type: Text; Format: print Publication details: New York: Routledge, 2016 Availability: Items available for loan: Indore (1)Call number: 174.4 M2P3. Place hold
	9.	Brand sense: sensory secrets behind the stuff we buy by Lindstrom, Martin, 1970- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Kogan Page 2010 Availability: Items available for loan: Nagpur (1)Call number: 658.827 L4B7. Place hold
	10.	Brainfluence: 100 ways to persuade and convince consumers with neuromarketing by Dooley, Roger Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken Wiley 2012 Availability: Items available for loan: Nagpur (1)Call number: 658.80019 D6B7. Place hold
	11.	Webs of influence / Nathalie Nahai. by Nahai, Nathalie Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York : Pearson, c2012 Availability: Items available for loan: Udaipur (1)Call number: 658.872. Place hold
	12.	Brainfluence: 100 ways to persuade and convince consumers with neuromarketing by Dooley, Roger Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hoboken Wiley 2012 Availability: Items available for loan: Kozhikode (3)Call number: 658.8:159.9 DOO/B, ... Udaipur (1)Call number: 658.80019. Place hold
	13.	Brand sense: sensory secrets behind the stuff we buy by Lindstrom, Martin Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Kogan Page 2010 Availability: Items available for loan: Udaipur (1)Call number: 658.827. Place hold
	14.	Handbook of consumer psychology / edited by Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes. by Haugtvedt, Curtis P, 1958- Herr, Paul, 1956- Kardes, Frank R Series: Marketing and consumer psychology series Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Lawrence Erlbaum Associates, c2008 Online resources: Table of contents only Publisher description Availability: Items available for loan: Udaipur (1)Call number: 658.8342. Place hold
	15.	Visual persuation by Messaris, Paul Series: Edition: Material type: Text Publication details: London Sage Publications 1997 Availability: Items available for loan: Kozhikode (1)Call number: 659.1 MES. Place hold
	16.	Advertised mind by Plessis, Erik Du Series: Edition: Material type: Text Publication details: London Kogan Page 2005 Availability: Items available for loan: Kozhikode (1)Call number: 659.1 PLE. Place hold
	17.	Art of cause marketing by Earle, Richard Series: Edition: Material type: Text Publication details: Chicago NTC Business books 2001 Availability: Items available for loan: Kozhikode (1)Call number: 659.11 EAR. Place hold
	18.	No cover image available Psychological principles of marketing and consumer behaviour Britt, Steuart Henderson by Britt, Steuart Henderson Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lexington, Mass. Lexington Books 1978 Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 B7P8. Place hold
	19.	No cover image available The spenders: where and why your money goes Britt, Steuart Henderson by Britt, Steuart Henderson Series: McGraw-Hill series in marketing and advertising Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill Book Co., 1960 Availability: Items available for loan: Ahmedabad (1)Call number: 658.83 B7S7. Place hold
	20.	Handbook of consumer motivations: the psychology of the world of objects by Dichter, Ernest Series: McGraw-Hill series in marketing and advertising Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge, Mass. McGraw-Hill 1964 Availability: Items available for loan: Ahmedabad (1)Call number: 658.83 D4H2. Place hold

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Your search returned 78 results.