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1.
Systemic innovation: introduction to TRIZ / John Terninko. by
Material type: Text Text; Literary form: Not fiction
Publication details: Boston : St. Luice Press, 1998
Availability: Items available for loan: Indore (1)Call number: 658.575 S9T3.

2.
Product manager's handbook: the complete product management resource / Linda Gorchels by
Material type: Text Text; Literary form: Not fiction
Publication details: Illinois : NTC business press, 2000
Availability: Items available for loan: Indore (1)Call number: 658.575 P7G6.

3.
Team based product development / Norman B. Reilly by
Material type: Text Text; Literary form: Not fiction
Publication details: Wilconsin : ASQ Quality Press, 1999
Availability: Items available for loan: Indore (1)Call number: 658.575 T3R3.

4.
Managing new product development and innovation: Microeconomic toolbox / Hariolf Grupp and Shlomo Maital by
Material type: Text Text; Literary form: Not fiction
Publication details: Cheltenham : Edward Elgar, 2001
Availability: Items available for loan: Indore (1)Call number: 658.575 M2G7.

5.
Mass customization: new frontier in business competition / Joseph B. Pine by
Material type: Text Text; Literary form: Not fiction
Publication details: Boston : Harvard Business School Publishing, 1999
Availability: Items available for loan: Indore (1)Call number: 658.575 M2P4.

6.
New product development: managing and forecasting for strategic success / Robert J. Thomas by
Material type: Text Text; Literary form: Not fiction
Publication details: New York : John Wiley and sons, 1993
Availability: Items available for loan: Indore (1)Call number: 658.575 N3T4.

7.
Managing the new products: Using the MAP system to accelerate growth / Thomas D. Kuczmarski by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi : Viva Books Private Ltd., 2002
Availability: Items available for loan: Indore (1)Call number: 658.575 M2K8.

8.
Powerful products: Strategic management of successful new product development / Roger Bean and Russell Radford by
Material type: Text Text; Literary form: Not fiction
Publication details: New York : AMACOM, 2000
Availability: Items available for loan: Indore (1)Call number: 658.575 P6B3.

9.
Essentials of marketing (Includes CD-Rom): Global-managerial approach / William D. Perreault and E. Jerome McCarthy by
Material type: Text Text; Literary form: Not fiction
Publication details: Boston : McGraw Hill, 2000
Availability: Items available for loan: Indore (1)Call number: 658.8 E7P3.

10.
New product and brand management: marketing engineering application / Gary L. Lilien and Arvind Rangaswamy by
Material type: Text Text; Literary form: Not fiction
Publication details: New Jersey : Prentice Hall, 2003
Availability: Items available for loan: Indore (1)Call number: 658.827 N3L4.

11.
Evolution of new markets / P.A. Geroski by
Material type: Text Text; Literary form: Not fiction
Publication details: New York : Oxford press, 2003
Availability: Items available for loan: Indore (1)Call number: 658.575 E8G3.

12.
New product development: From initial idea to product management(include CD-ROM) / Marc A. Annacchino by
Material type: Text Text; Literary form: Not fiction
Publication details: Amsterdam : Elsevier, 2003
Availability: Items available for loan: Indore (1)Call number: 658.575 N3A6.

13.
Managing creativity and innovation /
Material type: Text Text; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, 2003
Availability: Items available for loan: Indore (1)Call number: 658.514 M2H2.

14.
Origin of brands: discover the natural laws of product innovation and business survival / Ries Al and Ries Laura by
Material type: Text Text; Literary form: Not fiction
Publication details: New York : harper Business, 2004
Availability: Items available for loan: Indore (1)Call number: 658.827 R4O7.

15.
PDMA toolbook 2 for new product development / Paul Belliveau, Abbie Griffin, and Stephen M. Somermeyer by
Material type: Text Text; Literary form: Not fiction
Publication details: New Jersey : John Wiley and sons, 2004
Availability: Items available for loan: Indore (1)Call number: 658.575 B3P2.

16.
Marketing the unknown: developing market strategies for technical innovations / Paul Millier by
Material type: Text Text; Literary form: Not fiction
Publication details: Chichester : John Wiley and sons, 1999
Availability: Items available for loan: Indore (1)Call number: 658.8 M4M2.

17.
Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant by
Edition: Expanded edition
Material type: Text Text
Publication details: New Delhi Harvard Business School Press 2005 , 2015
Online resources:
Availability: Items available for loan: Udaipur (7)Call number: 658.4012, ...

18.
Make Your Mark : the creatives's guide to building a business with impact by
Edition: 1st Ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Amazon Publishing 2014
Online resources:
Availability: Items available for loan: Udaipur (1)Call number: 658.421.

19.
Product design and development by Series:
Edition: 3.0
Material type: Text Text
Publication details: New Delhi McGraw-Hill 2004
Availability: Not available: Kozhikode: Checked out (1).

20.
Flexible product development by Series:
Edition:
Material type: Text Text
Publication details: San Francisco John Wiley 2007
Availability: Items available for loan: Kozhikode (1)Call number: 658.5 SMI.

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