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	1.	Powerful products: Strategic management of successful new product development / Roger Bean and Russell Radford by Bean, Roger Radford, Russell Material type: Text; Literary form: Not fiction Publication details: New York : AMACOM, 2000 Availability: Items available for loan: Indore (1)Call number: 658.575 P6B3. Place hold
	2.	Marketing the unknown: developing market strategies for technical innovations / Paul Millier by Millier, Paul Material type: Text; Literary form: Not fiction Publication details: Chichester : John Wiley and sons, 1999 Availability: Items available for loan: Indore (1)Call number: 658.8 M4M2. Place hold
	3.	Innovation, product development and commercialization: case studies and key practices for market leadership Rafinejad, Dariush by Rafinejad, Dariush Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lauderdale J. Ross Publishing 2007 Availability: Items available for loan: Ahmedabad (1)Call number: 658.503 R2I6. Place hold
	4.	No cover image available Pioneering new products a market survival guide by Bobrow, Edwin E Shafer, Dennis W Publication details: Illinois Dow Jones-Irwin 1987 Availability: Items available for loan: Lucknow (1). Place hold
	5.	Product leadership: Creating and launching superior new products / by Robert G Cooper. by Cooper, Robert G Material type: Text; Literary form: Not fiction Publication details: Massachusetts: Persues, 1998 Availability: Items available for loan: Bangalore (1)Call number: 658.475 COO. Place hold
	6.	From idea to profit : how to market innovative products and services / Adam Jolly by Jolly, Adam(ed) Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 2005 Availability: Items available for loan: Calcutta (1)Call number: 658.8 JOL. Place hold

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