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1.
Slow pace of fast change: bringing innovations to market in a connected world Chakravarty, Bhaskar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Harvard Business School Press 2003
Availability: Items available for loan: Ahmedabad (1)Call number: 658.8 C4S5.

2.
Contemporary marketing Boone, Louis E. by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia Thomson 2004
Availability: Items available for loan: Ahmedabad (1)Call number: 658.83 B6C6/2004.

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