Marketing strategy: planning and implementation
Walker, Orville C.
Marketing strategy: planning and implementation Walker, Orville C. - Homewood Irwin 1992 - xxiv, 593 p. - Irwin series in marketing .
9780256112719
Marketing - Management
658.8
Marketing strategy: planning and implementation Walker, Orville C. - Homewood Irwin 1992 - xxiv, 593 p. - Irwin series in marketing .
9780256112719
Marketing - Management
658.8